Another unconventional, against the grain idea that can potentially help you sell boatloads of your products or services.
Like you've read in an earlier post, Ideas and Action are the cashflow assets all businesses need.
Without them?
You'll be the like the owner of dreaded party on the block no-one wants to attend, despite them having a VIP Invitation.
You can't fix boring, by piling on the kind of even more boring... nobody wants.
I've a simple 'idea' for you below to employ.
And it doesn't matter what's being sold.
And it doesn't matter what it is you sell and promote.
Because... if you've just one, alert, semi-creative cell in your brain, you'll figure out a way to shift it (the conceptual idea) across to your business.
Now... if you've seen one ad for hair loss, you've probably seen them all.
Their main thrust?
I was thinning, now I'm not.
Unknown Eastern Doctor Makes Barren Heads, Fertile Again with Miracle Cure.
You'll see multiple versions of this kind of thing, everywhere.
Now, how about this jolting one.
And when you see it, do you you think it'll stand out amongst the sea of balding sameness you see almost everywhere?
Do you think it has read-ability and buy-ability?
Do you think the particular target audience will FIGHT to get their hands on the product?
You decide -
My Hair Was Thinning...
Now I’m Completely Bald as a Coot!
“Don’t do what I did”, says desperate, disconsolate Woman in her 40’s, do what her sister did instead and who now has a full head of luscious, thick, unmissable forest of hair
Get your brain whirring.
Your business depends on it.
Remember, Ideas and Action ARE your business's greatest assets.
raja . hireker (@) gmail . com
(hat tip to the remarkable Lawrence Bernstein for the Ideas and Action)
