Monday, 10 November 2025

Strange Secret for Creating Customers who Make it A Custom From Buying From You

Actually, there is NO strange secret.

However, what's actually strange about it, is why most businesses of all stripes, kinds and sizes...pay so little attention to it. 

Even though this hidden-in-plain-sight secret, is widely open to all.

And so what is this not so strange, secret?

Here's the ZERO drum roll version --

Communicate more frequently, with interesting things to say and convey.

GASP!

That's your not so strange or schexy secret for you, in a plump nutshell.

Communicate more frequently.

And... don't make it boring.

Now you can fight against that all you want.

But look...

Can it be any more simpler?

Can it be any less complicated?

Well...

Guess what?

It seems there's a high value placed on the complex and the technical. 

Meaning...

If it's not got a dozen moving parts and if there aren't a gazillion bells and whistles to make the whole system work, then it can't be any good. It can't be worth wasting time and money on it. Can't be producing any kind of meaningful results. 

(See here how incredibly money-making-important it is to have regular communications with freshness and interesting info baked right into it) 

Look for more sophisticated systems and strategies all you like, if that's your thing.

But...

You simply can't get a better and more profitable system working for you in your business, than communicating more, and doing it in interesting, unique, non-boring ways.

Because guess what happens when you show up consistently, and when you show up with intrigue, and interest, and freshness?

What happens is the people you're communicating to, want more of it. 

Why?

Because you're probably the only fresh and delightful voice in their life -- a life that's pretty much filled with clichés, and automations, and boring disinterest they get at every turn of the electronic life they lead. 

They need their communication fix.

And so...

When you communicate more frequently, with a zest and juicy freshness they can't get anywhere else, and you tie that in with your products and services, it all becomes an irresistible proposition for your listening and reading audience. 

And that means there's a higher probability they'll buy from you, more times, and... they'll be open and free to hear about your higher end products and services, without having to feel they've been cornered by a used car salesman pummeling them from all angles. 

Not a particularly bad result from a simple one two system of communicating more often, and having new and fresh things to say!

Go for the glorious complex, if that's what you and your business wants. 

Go for the canned personality versions AI is flooding all markets with, if that's what you and your business wants.   

Go for the obvious delays and stalling that naturally occurs when you've a complex and complicated strategy that you find you're continually plucking at and tinkering with...if that's what you and your business wants.

It's your ship to steer.

You can choose complicated and complex, or simple and straightforward.

Whatever you choose, make buying from you... a joyful custom

For Serious communication specialists only -- GO HERE if you want simple, better, more profitable communication systems working for you in your business or enterprise.